Our Mission is Education
For our Texas Families, their Agents, and our Communities
Our mission is “to support financial literacy for everyone in Texas, to provide honest mortgage advice and service to our clients, and to invest our profits for the next generation, through a Social Impact Fund.”

1. Financial Literacy
Buying a home is a big deal, and our K-12 schools (and colleges) don’t often provide enough financial literacy to help people navigate the decisions we all have to make about credit scores, borrowing money, or buying a house. To reach more people, and help our communities, we instruct 200+ Realtors every year, through our Continuing Education courses offered by Texas Association of Realtors, to help reach 2000 home buyers, owners, and sellers with the most up-to-date information about financing. It’s part of how we are giving back, to help more people make good decisions with their money.
2. Honest Mortgage Advice
We believe that people have honest questions, and want honest answers from advisors, not sales people. That’s why we show the average mortgage rate (for the nation) on our website, so that everyone can see what a good rate would be, based on today’s pricing.
We support Realtors who do a great job of advocating for their clients, to help people get the very best loan at the best price, and we help clients compare pricing with our lenders, and other lenders they may get a quote from. We believe in lending money only after our client has provided their Informed Consent, with full awareness of all the possibilities available to them. Our past clients are now our friends, and we appreciate you all very much.
We believe in making a profit. But we believe the best profit is made with honesty, integrity, and trust. The Company has no external owners which require immediate results. We are looking forward to the next 20 years with you until Ben Strube retires.
3. Social Impact Fund
Fidelity Charitable has been hired to manage the Company’s Donor Advised Fund. We expect to be able to manage the fund at a cost of $150 annually, or less. In January 2024, we will announce more details about our Social Impact Fund, which will help fund new Green Spaces for K-12 children in public spaces in North Texas.
You can help us do more good, after you have a great experience with us buying (or refinancing) your home. Tell three of your friends about us, and just for them sending us an email within 60 days, we donate $300 to charity. It helps us out a lot, to keep our marketing costs at $0 and continue to rely on referrals only.